Sunday, July 13, 2014

Learning Hashtags

I have to admit something.  I hate hashtags.  I find them incredibly annoying.  First, it’s the fact that the person has finished what they’re saying, yet they’re still repeating words from their statement, which I find a bit odd.  Then there’s the motivation behind it.  It’s a blatant call to “look at me!”  I’ve been really enjoying Jimmy Fallon’s parodies of hashtags on Late Night, and I have several times placed up parody hashtags as a way to make fun of them.

However, in the world of promoting your work, and by extension yourself, you have to do it.  I have a wonderful social media person helping me out with Relic Worlds right now named Tricia.  She has been showing me the value of these hashtags.  By posting my images and various activities, she’s shown me how to get attention to my projects.  The most important aspect of these posts has been the hashtags.  The reason is because it connects the post to other people who have used hashtags on their posts.  So when someone clicks on their hashtag, they see my post, and vice versa.

One problem with this is that, with so many people marketing themselves, or just going “look at me!” there are a lot of hashtags that do not relate to what they’re saying.  For instance, you’ll have a picture of a tank and put #scifi, then when you click on it you’ll see someone at the beach with that hashtag; someone who’s just trying to get people to look at her.  It has nothing to do with science fiction.

Posts like this have really devalued the hashtag, and it makes me wonder how much longer this craze will last.  I feel as though it’s a fad, but I also felt that way about Twitter, so what do I know?  For now, I guess I’ll be doing it myself, but I feel quite dirty.


#writing #author #selfpublishing #Jimmyfallon #scifi #beachbum #hashtags #sellout #Ifeelsodirty


No comments:

Post a Comment